I went to the final stage of the Tour de France 2005 specifically knowing it was Lance Armstrong's final race. Along with the other umpteen thousands of people there, we knew we were there to see something special, the end of an era where a professional athlete could actually be called a hero. I've had enough of marginal athletes of dubious "talent" strutting around, demanding more money, talking about how great they are, and the usual stupidity. The last place guy who finishes the three week long, incredibly demanding Tour de France is a better athlete than 99% of those other sports "heros" could ever hope to be, for a fraction of the money. And then to be able to win the TdF seven times, much less seven times in a row, is an achievement that isn't too likely to be repeated in our lifetimes.
These things in themselves would already be enough to vault Armstrong to the top of the chart in terms of athleticism. But he did it less than three years after being given a 40% chance to live by his doctors once the disease spread to his brain. His foundation has raised over $50 million for cancer research and help for people with the disease. He has said, "cancer is the best thing that ever happened to me." He's provided inspiration for millions with cancer by showing them it can be beaten, something almost unheard of nine years ago.
Now instead of everyone knowing someone who has died from cancer, more and more people know someone who has beaten it. It's still an awful disease, and people still die daily, but behind someone who can serve as a rallying point for suvivorship, there's hope. This is the main reason Lance is a hero. Not because of what he's accomplished on the bike, but because of what he's accomplished off of it.
People used the terms "Tour de Lance," "Seven is Heaven," and whatever else when talking about Armstrong and the race. But it's not something that can be minimized down to cliches and sound bites.